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Build a financial model & plan you can trust

Replace unreliable spreadsheet templates with a modern software platform that’s easy to use and pin-point accurate!

Purpose-built for startups & small businesses

We didn’t reinvent the wheel, just financial modeling

Say sayanora to complex spreadsheets. Founder friendly financial modeling just arrived.

Buy a lifetime license for $79, receive all future updates.

Let Sturppy guide & educate you as you build your unique model.

Invite collaborators and share your model with investors with 1-click.

It’s “you’ll never go back” better

Sturppy has helped 3,789 founders as of Today: June 23, 2022

No brainer if you want to have your finger on the pulse! This product makes it super easy and takes away all the Excel work that takes days if not weeks to perfect. The UI is perfect and you can share your data with one click...

Jesper Q.

CEO @ Saleshub | Spain

Sturppy has helped me understand aspects of accounting we didn't have access to as a small business. The financial projections were eye opening as you can adjust the number of staff, ad spend, or expenses to see if your model is going to work.

John C.

Co-founder @ Doublesided Agency | UK

I was rather bowled over yesterday by the potential of your application, especially for the market I'm after, which will save considerable time quickly crunching the numbers. I found myself even thinking about your platform whilst trying to sleep last night!!

Andrew B.

CEO @ Freshstart | US

CFO in a box! It’s a super easy to use platform and you can create your own financial model within minutes, mine took 8ish minutes! I’m very grateful for this “CFO-in-a-box” solution!

Diran G.

Founder @ Quickblog | UK

I’m a mom of two (a special needs teen and a toddler) - as well as a business owner. You saved me a lot of stress and money... plus, I gained a bit of knowledge! Thank you!

Erica D.

Founder @ Focus4Families | US

Learn as you build

Didn’t get a Degree in Finance? No worries. Sturppy teaches you with videos & tool tips every step of the way.

You’re not in this alone

Got a teammate? Invite them to join you. Stuck or need advice? Live chat with our team of finacial experts.

Standout with investors

Add your logo and share a read-only link with potential investors. Use our analytics to see who’s most interested.

Model before you act

Thinking about changing your pricing? Take the guess work out by modeling changes and analysing the impact.

Benefits of Sturppy

You won’t find a more comprehensive toolset for financial modeling. Seriously.

See plans

Dynamic team hiring

Add dynamic hiring rules and forecast how your team will grow over time.

Cap table scenarios

See how different terms and funding ammounts affect your model.

Custom KPIs

Setup and automatically calculate custom KPIs specific to your business.

Export everything to Excel

Automatically export financial statements and more to Excel.

DCF valuation estimator

Automatically see what your business is worth using standard DCF methodology.

Investor live links

Shareable branded live links of your model - capture feedback & analytics.

Invite collaborators

Invite your teammates or mentors to work on the model with you.

Financial glossary

Don’t know a keyword? Our financial glossary is fully integrated with the tool.

Video tutorials & chat

Each section has a video tutorial. You can also live chat with our experts.

Not in to DIY? Our Premium clients have raised $14M+

How it works

Frequently Asked Questions

Didn’t see your question? Shoot us a live chat!

Do you have a free trial?

No, there are no free trial for any of our plans on Sturppy.

But...have you checked out our library of live models? Watched our YouTube videos? Live chatted the Team? Listened to Beyonce's new album?

We offer a 30-day money-back guarantee for any new purchases or upgrades. If you think Sturppy is for you, give it a try, ask questions, engage our team - if you hate it, no hard feelings! Shoot as a note and we'll give you your money back. Subject to our Terms & Conditions.

My business is really unique - is Sturppy still a good fit for me?

Short answer: yes.

Slightly longer answer: it depends on how much customization you're willing to tolerate during the modeling process.

We built Sturppy with the goal of being a tool for any founder, regardless of industry, niche, skill level, monetization strategy, funding, etc.

You're an agency with a SaaS subscription and hourly fees? No problem!

You operate a coffee shop / subscription car wash and you sell your company swag online? We got you.

95% of companies can be modeled quickly. 4.9% may require some manual customization which can easily be achieved with our DIY flow editor. And the remaining 0.1% of companies, well...I'd argue that some aspiring entrepreneurs are too stubborn to change their ways or invest the time required to understand their numbers...and for them, we simply refund their money and send them back to their 2005 Excel template.

What's the difference between plans? Which plan is best for me?

Founder Plan - Great for founders just starting out - you're pre-revenue or generating less than $1,000/mo and looking to scale your idea into a business or apply for early stage accelerators/incubators. You're ok with DIY (Do It Yourself) education and model building.

Founder Plan + Premium - You're likely in an Accelerator or Incubator, you've got a solid MVP and / or are generating up to $20K/mo. You're looking to raise a pre-seed or seed round and need an investor-ready model ASAP. You're busy running your business and realize that a solid financial model can make a big difference in nailing the round.

Consultant Pro Plan - You're likely a startup advisor, growth coach, or solo startup consultant. You work with on average a handful of startups per month, no more than about a dozen per year. You're looking to provide value added services to your offerings and know that the majority of founders struggle with their financials. You also don't mind the Sturppy logo!

Agency Max Plan - You're an Agency, Fractional CFO, startup accelerator / incubator, or educational institution that works with at least 20+ startups and small businesses every year. You're looking to wow customers or cohorts with a fully-white labeled version of our platform.

Can I upload an Excel model into Sturppy?

No, but it's very common for our new users to have some or all of their existing data and assumptions in a spreadsheet somewhere. Having that info ahead of time will actually speed up the model building process.

I know data entry is painful but just think, invest the 20 minutes today and then you NEVER have to deal with sloppy spreadsheets for your financial modeling EVER again. You got this.

Do you have a public roadmap? When do you release updates?

Sure do. Here's the link. Go wild buckaroo.

Our team typically puts out one major release on Friday's.

Can I change the currency used?

Yes! Sturppy supports every currency on Earth and in outer space.

No seriously, in 2007 scientists from the National Space Centre designed the Quasi Universal Intergalactic Denomination (QUID). QUID was proposed as the first "space currency" to be used for inter-planetary transactions and in an effort to expand our TAM we went intergalactic.

NOTE: we do not accept QUID as valid payment for subscriptions or lifetime licenses at this time...

Calling all consultants, accelerators, and coaches...

Use Sturppy with your clients - become a Sturppy Certified Financial Advisor and replace old paper deliverables with a lifetime license. Hate our logo? No offense taken...white label the whole platform as your own.

Learn more