Modeling: Explained

What is it, how to calculate it, formula, why it's important

When I first heard the term "modeling," I thought it referred to building tiny replicas of buildings and cars. But as I started to learn more about the world of fashion and entertainment, I realized that modeling meant something completely different. And now, as the CFO of a company that occasionally uses models for marketing campaigns, I've become intimately familiar with what modeling entails.

What is modeling?

At its core, modeling is the act of showcasing clothing, accessories, or other products by posing, walking, or performing in front of the camera or an audience. Models come in all shapes, sizes, and ages, and can work in a variety of fields, from high fashion runways to local department store catalogs.

Many people think that being a model is all about being tall and thin with perfect features, but that's simply not true. While certain types of modeling may require a specific look or body type, there are a plethora of modeling jobs available for all sorts of shapes and sizes. In fact, this diversity in looks and styles is what makes the modeling industry so vibrant and exciting!

Types of modeling

As I mentioned, there are many different types of modeling out there, each with its unique look, style, and requirements. Here are just a few of the most common types of modeling:

Runway modeling:

Runway modeling is often the first thing that comes to mind when people think of modeling. In this type of modeling, models walk down a long runway while wearing clothing and accessories that highlight the latest fashion trends. Runway models are known for being tall and thin, with exaggerated features that draw attention to the clothing they're wearing.

Editorial modeling:

Editorial modeling, also known as print modeling, involves posing for photographs that are used in magazines, advertisements, and other print media. Editorial models are often used to showcase fashion, beauty products, or other physical goods, and need to be able to convey a specific look or mood in their photos.

Commercial modeling:

Commercial modeling is all about selling products, rather than just showcasing designs or looks. This type of modeling includes everything from catalogs and e-commerce websites to billboards and television commercials. Commercial models come in all shapes, sizes, and ages, and can be found modeling anything from clothing and accessories to automobiles and household products.

How to get into modeling

If you're interested in getting into modeling, the first step is to determine what type of modeling you want to do. Once you've figured that out, you'll need to start building your portfolio by getting professional photos taken and putting together a solid resume or book.

Networking and making connections in the modeling industry is also crucial for getting your foot in the door. Attend industry events and fashion shows, and reach out to modeling agencies that specialize in your particular type of modeling. Remember that rejection is a natural part of the modeling industry, so don't get discouraged if you don't land your first gig right away!


Modeling is a fascinating and ever-evolving industry that offers a wide range of opportunities for people of all backgrounds and interests. Whether you're interested in high fashion runways or commercial print ads, there's a place for you in the modeling world. With hard work, determination, and a bit of luck, you too can become a successful model and make your mark on the world of fashion and entertainment.

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